Your website gets traffic at midnight. Most of those visitors leave without a name, a number, or a booked appointment. Watch this if you want to see how CAASI, WellnessLiving's AI client assistant, captures those leads and keeps them engaged until your team can follow up.
The cost is hard to see because the lead never shows up in your reports. You do not know how many people left your site without booking because there was no one there to help them. Over a third of all bookings happen outside of business hours, and every missed conversation is a client your competitors are happy to take.
CAASI is WellnessLiving's built-in AI client assistant, powered by Google Gemini and trained on your classes, pricing, staff profiles, and policies from Staff Back Office. It greets website visitors instantly, answers questions in your brand voice, collects contact information, and sends leads into your Communication Hub for fast staff follow-up.
00:00 — Intro
03:15 — What CAASI Does
06:30 — Live CAASI Demo
09:45 — How CAASI Learns
12:20 — Brand Customization Options
15:40 — Lead Capture Process
18:50 — Communication Hub Overview
22:15 — Client Engagement Features
25:30 — Domain-Specific Training
28:45 — Martial Arts Example
31:20 — Customization Settings
34:10 — Launch Timeline
37:25 — Pricing Details
40:15 — Pre-Launch Checklist
43:30 — Setup Day Instructions
46:20 — November Testing Period
49:10 — Future Features Preview
52:40 — CAASI vs Competitors
What You Will Learn
Understand how CAASI uses your existing WellnessLiving data, including classes, pricing, staff profiles, and policies, to answer client questions without any manual training
See how CAASI captures contact information from website visitors who ask about classes, services, or bookings, even at midnight
Watch a live demo of CAASI handling class recommendations, staff inquiries, and edge cases like questions about services you do not offer
Review how captured leads flow into the Communication Hub so your team can follow up with full conversation context already summarized
Configure CAASI's welcome message, color scheme, agent name, and quick replies to match your studio's brand
Set up CAASI on a third-party website using the embeddable widget script, or confirm automatic activation if you use a WellnessLiving Presence site
Prepare your Staff Back Office data, website content, and FAQ pages so CAASI has accurate information from day one
Track lead volume and engagement trends using the Captured Leads Report and Communication Hub analytics
To get started, open CAASI from your WellnessLiving Staff Back Office. Pin it to your top navigation bar or App Drawer for quick access, then review your welcome message and brand settings under the Configuration tab. Make sure your class descriptions, staff profiles, and pricing in Staff Back Office are current, as that is the primary data source CAASI draws from to answer client questions.
Why Leads Go Cold After Hours
Most fitness studios and wellness businesses do not lose leads because of poor service. They lose them because no one is available when a visitor lands on their site at 10 p.m. with a question about pricing or classes. The window between interest and action is short, and every unanswered inquiry is a client who moved on.
What CAASI Does on Your Website
CAASI is a built-in AI client assistant that sits on your website and in your branded app. It greets visitors, answers questions about your classes, staff, pricing, and policies in your brand voice, and collects contact information from anyone who wants to book or learn more. It draws from your WellnessLiving Staff Back Office automatically, so responses are specific to your business. No scripts, no manual training.
How Leads Move into Your Workflow
When a visitor engages with CAASI and shares their contact details, that lead appears in the Captured Leads Report inside your Communication Hub. Each entry includes a conversation summary with intent tags, so your team knows whether the person asked about a service, a free trial, or a specific class before they reach out. All captured data also flows into your Lead Management Report in Staff Back Office, so everything stays in one place.
Domain-Specific Conversations
CAASI is trained on wellness industry knowledge alongside your own business data. A yoga studio gets different responses than a martial arts academy or a med spa. When a visitor asks a beginner question or wants to know what to bring to their first class, CAASI draws on your business details and contextually relevant wellness knowledge to give a useful, on-brand answer that matches your expertise and culture.
Preparing Your Business for CAASI
Before CAASI goes live, audit your Staff Back Office for accuracy: hours, pricing, staff bios, and class descriptions. Review your website for outdated content, as CAASI scrapes it alongside your back-end data. Add a FAQ page with the questions your front desk handles most often, and CAASI will pull from it automatically.